Project Details
Category
Mobile Apps
Client
Salams
Industry
Social Networking
Duration
12 months
Technologies Used
Salams App
Salams (formerly known as Minder) is a modern matrimonial app designed specifically for Muslims worldwide. The app focuses on connecting like-minded individuals in a culturally appropriate manner, emphasizing compatibility in values, lifestyle, and religious practice.
The Challenge
Building a matchmaking algorithm that respects cultural and religious sensibilities while providing meaningful connections. Also ensuring privacy and security for users in diverse global regions.
Our Solution
We developed a sophisticated matching algorithm that considers religious compatibility alongside personal preferences. The app was built using React Native for cross-platform support with Firebase for real-time messaging and notifications.
Results & Impact
The app has attracted over 1 million users worldwide and facilitated thousands of successful marriages. User engagement increased by 45% after our redesign, with a 30% increase in premium subscriptions.